BusinessWeek on Seth Godin


24 September 2008

The latest issue of BusinessWeek has a small feature on marketer Seth Godin.  I’m a fan of his books and read his blog entries daily.

If you’re not familiar with Seth, try the article as a start and then subscribe to the blog.  If you’re a really rabid fan, you’ll probably want the action figure.  I’m hoping to get one for Christmas.  Or something.

Filed under: Marketing, Reading by Michael

5 Responses to “BusinessWeek on Seth Godin”

  1. David Mosley, on September 24th, 2008 at 10:13 pm Said:

    He looks kind of like Lex Luthor, as an action figure anyway.

  2. Michael, on September 24th, 2008 at 10:53 pm Said:

    Interesting observation, David.

  3. David Mosley, on September 25th, 2008 at 6:58 am Said:

    Especially when you consider how good of a businessman Lex was and even how he feigned being the humanitarian. We need to watch out if this guy starts running for President.

  4. Michael, on September 25th, 2008 at 8:01 am Said:

    Ha ha! If Seth Godin is truly up to no good, he’s doing an excellent job of concealing his villainy–maybe just like Lex Luthor?

  5. David Mosley, on September 28th, 2008 at 7:37 am Said:

    That’s precisely what I’m saying. Just watch your back.

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